Increase Employee Engagement by Conducting an Internal Communications Audit

If you’re a leader, small business owner or entrepreneur with a team, communication must be a key priority if you want your people to be engaged, productive and aligned to your values, vision and business goals. 

Communication is the foundation of every relationship and it’s the foundation of great leadership and a successful business. 

If your team isn’t engaged or you are looking at how you can elevate engagement within your business, conducting an internal Communications Audit is an essential first step.

Internal Communications Audits are tailored to the needs of every business and the size and scope vary depending on your business needs and what you are hoping to achieve. 

An internal Communications Audit will:

• Provide a clear picture of where you are now. 

• Address how the leaders in a business communicate.  

• Address communication flow from a team back up to owners or leaders of a business. 

• Focus on communication flow between teams.

• Address how a business communicates with its clients or customers.  

• Review communication channels and look at how, why and when they are being used. 

• Identify strengths and weaknesses of internal communication.

• Uncover communication barriers, gaps and breakdowns. 

• Identify opportunities for a business moving forward.  

Benefits of an Internal Communications Audit

When communication is two-way and your team feels aligned, connected and engaged you will build trust, relationships and a positive and supportive workplace culture where your team thrives. Internal Communications Audits are not reserved for larger businesses or organisations. Small businesses can benefit greatly from internal Communications Audits and the benefits don’t stop at employee engagement.

An Internal Communications Audit will help to improve: 

• Employee engagement 

• Employee satisfaction 

• Employee loyalty and retention 

• Collaboration 

• Productivity

• Performance

• Customer service 

• Customer experience 

• Workplace culture 

• Revenue.

Communication is all about your people and when they are happy and engaged it will have a ripple effect and impact your customers, clients and wider community.

As a Sydney-based Communications and Leadership Consultant and Coach with 25 years of experience, I’m passionate about helping businesses transform communication to engage people, elevate performance and maximise impact, if you’d like an internal Communications Audit for your business, book a Discovery call today to learn more.