Frequently Asked Questions

Debra is based in Sydney, Australia and works online with clients globally. Debra is passionate about working with fast-growth, service-based businesses.

Debra has 25 years of combined experience in marketing communications working in the television industry, corporate communications, public relations and event management in the public and private sectors. Plus, 12 years of experience coaching, mentoring, educating and guiding business owners and teams on how to use social media marketing to build engaged communities. Debra’s experience is supported by a Master of Arts in Communication Management and a Statement of Attainment in Mental Health. She is a qualified Life and Success Coach and has completed studies in Public Relations, Event Management and Reiki I and II.

Many fast-growth businesses struggle to communicate when complexity creeps in. There are more stakeholders to consider, more communication channels to manage, communication breakdowns with important messages being diluted or lost, and strategies that once worked are now out of alignment and out of date. Some of the benefits of an internal or external Communications Strategy include increased engagement, productivity, trust, credibility, authority, expanded reach, more collaboration, deeper relationships and greater impact. A Communications Strategy aligned with your business objectives will simplify and unify your communication and drive revenue.

No. A Social Media Strategy addresses social media. An integrated Marketing Communications Strategy focuses on all your customer touch points (including but not limited to website, blog, email marketing, podcast and social media). A Marketing Communications Strategy addresses online and offline marketing and communications.

A Communications Strategy Consultation is completed within four weeks. Learn more here.

Debra works with all clients virtually.

Private Coaching services are pay as you go. If we choose to work together, you will receive a tailored quote and we will discuss payment options for your chosen service.